After my previous post about advertising in magazines, it only seemed fair to redress the balance. E-mail newsletters seek riches in niches - Los Angeles Times This seems like a genuinely good opportunity, both for the 'publishers' and the advertisers....
Before I got into this internet/blogging malarkey I was producing zines. I've never understood the appeal of mass market magazines and the associated advertising. The Magazineer looks like a great niche blog, and you should never under-estimate the appeal of...
While I agree with the entire entry, I think it's worth it just for Calvin's conclusion in the last panel. Talent imitates, genius steals: Hyperbubble and The Nature of Cool...
There is only one potentially revolutionary concept in Facebook Ads: the "trusted referral" from one person to others. How Facebook handles this will determine whether the platform truly represents a new kind of advertising--or whether Facebook will have to make...
